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Story Marketing for Small Businesses
$55.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Negotiating for Results
$75.00In this course, you will learn about the different types of negotiation, characteristics of a successful negotiator, and building win-win solutions. You will also learn about the four phases of negotiation: preparation, exchanging information, bargaining, and closing. -
Conversational Leadership
$75.00In this course, you will learn about the fundamental elements of meaningful conversations, the four-I model of organizational conversation, the conversational leadership framework, and the World Caf model. All of these tools will help you become a conversational leader and build stronger teams in your workplace. -
Code of Conduct: Setting the Tone for Your Workplace
$70.00Over the duration of this course, you will learn the whys and whats of a workplace code of conduct. You learn why they are needed, who they apply to, how to develop and implement one, and how to train employees on it. -
Facilitation Skills
$99.00In this course, you will learn how to distinguish facilitation from instruction and training, to indentify the competencies linked to effective small group facilitation, how to understand the difference between content and process, how to identify the stages of team development and ways to help teams through each stage and, how to use common process tools to make meetings easier and more productive -
Knowledge Management
$60.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well.
