This course will teach you how marketing is different for small businesses, the elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business.

This course demonstrates how various factors work together to ensure a company flourishes. Participants will be guided through positioning and pricing, marketing, selling, negotiating, responding to RFQs, project management, team building, productivity, and strategic planning. Other courses that may be of interest to the participant are Building Your Self-Esteem and Assertiveness Skills, Business Leadership, Business Ethics in the Office, Creating a Positive Work Environment, and Getting Stuff Done - Personal Development Boot Camp.

In this course, youll learn what intrapreneurship is all about. You will learn about the history and culture of intrapreneurship and assess your own intrapreneurial qualities. Youll also explore different ways that you can contribute to the intrapreneurial process. As well, youll learn how to develop, screen, sell, and implement your ideas.