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Marketing for Small Businesses
$65.00This course will teach you how marketing is different for small businesses, the elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Introduction to E-Mail Marketing
$50.00In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results. -
Public Relations: Working with the Media
$60.00You are going to have a good grasp of the interview process when you are done with this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, you're going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Reading Body Language as a Sales Tool
$99.00After you complete this course, you will be able to: Apply your knowledge of body language to improve communication, understand the impact of space in a conversation, understand the nuances of body language from a range of areas including your face, hands, arms, legs, and posture, use mirroring and matching techniques to build rapport, shake hands with confidence, and dress for success. -
Appreciative Inquiry
$65.00In this course you will learn about the appreciative inquiry process. To begin, youll explore its fundamental principles and the 4-D model. Youll also get a hands-on look at the appreciative inquiry interview guide and start considering how this powerful tool could make a difference in your organization. -
Microsoft 365 Excel: Part 1: Getting Started
$99.00Identify the basic components of Excel Create a basic worksheet Get help in Excel 365 -
Microsoft 365 Excel: Part 2: Organizing Worksheet Data with Tables
$99.00Create and format tables Modify tables Use table references -
Managing Across Cultures
$75.00During this course you will learn about cultures and how to integrate them into the workforce through effective communication and team building. In addition, you are going to be shown ways managing over a cross-cultural spectrum and building a multicultural organization by dipping into the global talent pool. -
Knowledge Management
$60.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well. -
Employee Recognition: Appreciating Your Workforce
$65.00Here you are going to learn just what an employee recognition program is all about. Youre going to consider who falls under the definition of an employee and then decide why you should provide recognition for them. You will also look at the types of recognition programs, how to lay the foundation for one, and then how to actually build, implement, and follow up on a program in your office.
